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Guided Good

Your Guide to Good Marketing

Ready to take your marketing to new heights? Then Guided Good wants to join your journey. Whether your destination is cultivating donors, recruiting students, building awareness, or scaling your business we have the expertise to get you there.

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Changing your approach to tech and marketing can be challenging but you don't have to do it alone - bring one of our guides along.

Ed Gray

Chief Guiding Officer

Ed is a Salesforce Marketing Champion, mentor, public speaker, hiker, and has been leading digital marketing campaigns and technology implementations for 10 years.

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He has had the good fortune of working besides organizations like Big Brothers Big Sisters of America, City Colleges of Chicago, Royal Credit Union, CorpNet, Millennium Trust Bank, and others to scale and personalize their communications with Salesforce Marketing Cloud.

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Before Salesforce, Ed managed hundreds of digital marketing campaigns in support of judges, representatives, Congresspersons, and advocacy organizations throughout Illinois.

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If you're in need of a marketing guide, he is eager to join the trek and explore how Guided Good can help your team. 

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Timi Samson

Marketing Consultant

Timi is a certified Sales and Marketing Management Specialist with a robust background in optimizing sales and marketing systems. Leveraging expertise in digital marketing strategy, marketing automation, and CRM, he has consistently delivered impactful business results.

As a skilled Salesforce Administrator, Timi specializes in delivering solutions through Salesforce Marketing Cloud and Sales Cloud. His unique blend of technical expertise and strategic thinking ensures businesses achieve maximum impact and measurable results in their marketing efforts.

Timi is driven by a passion for empowering businesses to unlock their full marketing and sales potential. He thrives on collaboration and is committed to delivering solutions that inspire growth and innovation and transformative customer experiences.

© 2025 Guided Good, LLC | All Rights Reserved | Chicago, IL

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